Home > Internet, News & Updates > Facebook Gets Extra Bing And Control Of Show Ads

Facebook Gets Extra Bing And Control Of Show Ads

February 6, 2010 Leave a comment Go to comments

Microsoft thought Friday that Bing will authority Internet searches for Facebook’s 400 million members in an arrangement that returns control of show advertising to the social-networking service.

Bing had earlier powered online searches on US Facebook pages.

Microsoft will give Facebook users full way in to Bing features as part of an “expanded cooperation in search,” according to Bing general manager Jon Tinter.

“You will start to observe the fruits of our extended relationship show up in the Facebook experience over the weeks and months in front,” Tinter said in a blog post.

The companies equally agreed that Facebook will conquest selling display advertising posted at the website for the reason that it “just made more sense” given the exclusive environment of the website, according to Tinter.

Microsoft’s control of show advertising served up at Facebook stretched back to before long before the US software massive bought a 1.6-percent bet in Facebook in 2007 for 240 million dollars.

That arrangement was inked in a contract that was up for regeneration. Microsoft launched its new Bing search engine previous year.

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